Ather 2024: New Eco-Friendly Family Scooter & Upgraded 450X Series Set to Electrify India

Introducing Ather's Latest Innovations in E-Mobility

Ather Energy, a pioneering force in electric vehicles, is making headlines with its announcement of two new electric scooters set to revolutionize the Indian market in 2024. The company, co-founded by CEO Tarun Mehta, is expanding its portfolio with a family-oriented electric scooter and an upgraded version of its popular 450 series.

Family Electric Scooter: Combining Comfort with Eco-Friendly Travel

The soon-to-be-released family scooter is designed with the Indian family in mind. Spotted in test runs, this scooter sports a sleek design with slim lighting units and a dual-tone camouflage. Its defining features include a spacious seat for both rider and pillion, a convenient grab rail, and a side step for passenger comfort. The flat floorboard offers additional utility for storing items, enhancing its family-friendly appeal.

Technical Aspects: Performance Meets Practicality

In line with Ather's commitment to quality, the family scooter is equipped with alloy wheels and tubeless tires, ensuring a smooth ride. It's currently unclear whether the scooter will feature a hub-mounted or a belt-driven motor, though Ather's existing models favor the latter. The scooter's main competition, the TVS iQube, sets a high benchmark, but Ather is poised to offer an affordable yet premium experience.

The 450 Series: Evolving for the Enthusiast

Ather's 450 series is undergoing an evolution. Known for its superior build, performance, and handling, the 450 series stands as a benchmark in the Indian electric scooter market. The upcoming iteration promises to push these boundaries further with top-tier features and a premium price tag. This move signifies Ather's commitment to delivering high-performance, feature-rich scooters for enthusiasts.

Future-Ready: Setting New Standards in E-Mobility

As Ather Energy prepares to unveil these new models, the anticipation builds for how they will shape the future of electric mobility in India. With a focus on design, functionality, and performance, Ather is poised to continue its journey as a leader in eco-friendly transportation.