Mahindra two wheelers have at last found a scooter which is capable of rising the sales of the company. Duro DZ has received an amazing response and it’s sales is up almost 200% in comparison to February 2012. The company has sold more than 10,000 Duro DZ in the month of March 2012.
This has been a great boon for the company as they were facing fall in their sales for the last few months. Mahindra Duro DZ has new 125cc engine which delivers better mileage compared to its previous model.
Duro has got advanced telescopic suspension which offers smooth ride. Apart from this it has got new design and graphics which makes it more stylish. The company was reporting huge fall in sales from last few months.
“ The fact that retail volumes for the new Duro DZ have more than doubled in March has proved that consumers across the country have appreciated the products ‘Romba Solid’ value proposition which makes it the most suitable 125cc scooter for tough Indian roads.” said Mr. Viren Popli, Senior Vice President Strategy and Market Development, Mahindra Two Wheelers.
The company is expecting to go back in growth trajectory after the worst year in company history. The company will have good sales in upcoming month as Duro DZ volume will pick up.