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Triumph motorcycles to concentrate on emerging markets of Asia

Almost all the global biggies are now shifting their focus on to the emerging markets like India. The primary aim of these companies is to create their brand identity among the people of that nation by delivering supreme quality products.

logo of Triumph

The companies include the UK based biggie, Triumph, who is world famous for their big size motor bikes. The company's range starts from 675cc Daytona to 2,300cc Rocket III in India which costs very much.

Now the most interesting news is that, they are going to introduce lower capacity bikes for the emerging markets like India, where the market is ruled by 75cc-250cc motorcycle and scooters.

"The company had component suppliers meeting in the year 2011 where it was decided that Triumph will built a cheaper 125cc motorcycle which should be built in India and will be out by end of next year." said a senior company official.

Last updated on 20-04-2012. Published on 20-04-2012. Written by .
Category: News
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