World's largest two-wheeler company, Hero MotoCorp aims to name in 100 million motorcycle club by 2020. Mr. Pawan Munjal, Managing Director and Chief Executive Officer at Hero MotoCorp revealed the strategy while addressing media on the historic milestone of 50 million units production celebration. Hero MotoCorp is the first Indian company to join 50 million two-wheeler club.
Along with it, the firm also plans to spread dealerships across 50 countries and 20 manufacturing facilities across the world by 2020. 10 international markets will see the presence of Hero this year itself.
"This New Hero will now operate at a scale never seen before - footprints in 50 countries with 20 manufacturing facilities across the globe and 100 million cumulative two-wheelers sold by 2020," said Mr. Mr. Pawan Munjal.
And to meet the demand of customers, the company said that it would open a state-of-the-art Global Parts Centre (GPC) at Neemrana in Rajasthan, which will be the largest of its kind in India, that will give Hero's large network of dealers. Earlier the firm had announced to invest Rs. 2,500 crores to set up ts fourth plant at Neemrana in Rajasthan and fifth plant in Gujarat. This will further increase the production number.
Moreover, the company plans to launch 12 new products of variants and upgrades in the ongoing financial year. It includes the much awaited electric scooter, the Leap.
"For customers, we have lined up 12 new products of variants and upgrades during the course of this financial year. Through our project titled ‘Leap 20,, we are bringing very high levels of innovation across our supply chain, and partnering with our suppliers to drive significant improvements in our cost structure, even as we raise the bar even higher on product quality and reliability," Mr. Pawan Munjal added.
By next year, the two-wheeler giant will establish 6 assembly facilities spread across 3 continents. And Hero wants 10% of sales from its export. So the company is checking out all the possibilities to build up the network.
Meanwhile, the firm wants to account a turnover of Rs. 60,000 crore by 2020. The turnover of Hero MotoCorp in the fiscal end, March 31, 2013, was Rs. 24,000.
On the other hand, Hero is spiting out Honda's challenge. Earlier, Honda had announced that it would become the best two-wheeler company in India by 2015-16
Meanwhile Hero aims Rs. 60,000 crore turnover by then.
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